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Tag Archives: Altria

Reynolds American Bets on Menthol Cigarette Brands

Reynolds American acquisition of Lorillard will change the tobacco market in the USA dramatically. Regardless of the limits set by regulators, this transaction shows the power of brand in tobacco marketing. Reynolds American, the second tobacco player in the USA, ...

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A Marlboro Man Story

1974 Marlboro Cigarette Come to Marlboro Country ad

“Marlboro Man is Dead” we read the headlines once again. Mr. Eric Lawson was the fourth in a row of Marlboro classic cowboys who died for smoking-related disease. But why is it an international news? What made the Marlboro Man ...

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Here is the truth: Big Tobacco will correct its lies

Here is the truth: Big Tobacco companies agreed for corrective statements as ordered by Judge Gladys Kessler. Philip Morris USA Inc., Altria Group, Inc., R.J. Reynolds Tobacco Company (in its own capacity and as successor in interest to Brown & ...

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WSJ on Big Tobacco’s attempts to takeover e-cigarettes market

Recent success of Vuse, an e-cigarette brand from Reynolds American Inc sparked vivid reaction of the Wall Street Journal‘s Mike Esterl. In his editorial titled Big Tobacco Begins its Takeover of the E-Cigarette Market, Mr. Esterl cites report of tobacco industry ...

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